Demo build (Premium tier) · ← Back to DigitalSupplyIO
The Roastline coffee bar in warm, low morning light

Specialty roastery & café · est. 2019

The good stuff,
roasted down the road.

We roast every bean in-house, pull it within days, and serve it in a room built for lingering. No rush, no pretence — just better coffee.

Take some home

Roasted this week

A freshly pulled double shot of Roastline house espresso Bestseller

Mercer Lane Blend

$22250g bag

Our everyday house roast. Chocolate, toffee, a clean finish — built for milk or black.

Order in store →
A latte poured with the Mercer Lane Blend, leaf pattern in the foam This month

Huila, Colombia

$26250g · filter

This month's single origin. Red-fruit sweetness and a syrupy body, roasted light for V60.

Order in store →
An iced batch brew over ice in a tall glass Save 10%

The Standing Order

$20per month

A rotating bag at your door every two weeks — fresher than any shelf. Pause anytime.

Order in store →
A Roastline roaster tending beans in the Mercer Lane roastery
Est.2019

Our story

From a single roaster to a corner of the city.

Roastline started in 2019 with one drum roaster and a stubborn belief that great coffee shouldn't be complicated. We sourced honestly, roasted carefully, and let the work speak.

Today we roast for the café and a handful of neighbours we admire. The room on Mercer Lane is where it all comes together — light, loud enough, and yours for as long as you like.

  • Roasted in-house, every week
  • Direct-trade green beans
  • Pulled within days of roasting
Inside the Roastline roastery
The roastery
The pour-over brew bar
Pour-over bar
A cocktail served at the Roastline café
How about a cocktail
A relaxed moment over coffee at Roastline
Enjoy
Friends sharing drinks at Roastline
Sharing moments
Ripe red coffee cherries on the branch
The origin
Neon "coffee" sign glowing in the café
Coffee time
A latte, croissant and book on a café table
Starting the day
120k+ Cups poured
7 Years on Mercer Lane
14 Origins this year
48h Bean-to-cup, max
A quiet corner of the Roastline café
The only roaster in town where you can taste the care in the cup. I haven't touched supermarket coffee since the day they opened.
Marina V. · Regular since 2020

From the journal

News & brew notes

Visit

Come sit a while.

12 Mercer Lane
Geelong VIC 3220
+61 3 5550 0148
  • Mon – Fri7:00 – 16:00
  • Sat – Sun8:00 – 14:00

Roast notes in your inbox

Once a month — what we're roasting and why. No spam.